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GMass.co vs SMTPGhost: Why You Should Consider Switching

Deciding between GMass.co and SMTPGhost for your email outreach? Compare their pricing, features, and performance to see which platform best fits your needs.

Pricing and Value

GMass.co offers competitive pricing starting at $12.95/month for individual users and scales up to $89/month for teams needing advanced features like mail merge and automated follow-ups. While this pricing is reasonable for smaller users, it can become expensive as the number of users increases.

SMTPGhost operates on a pay-as-you-go pricing model, which charges based on the number of emails sent rather than a fixed monthly fee. This approach provides more flexibility, allowing businesses to pay only for what they use, making it more cost-effective for teams with variable email volumes.

Which is Better? If you're looking for cost flexibility and don't want to be locked into a monthly fee, SMTPGhost’s pay-as-you-go model is a better fit, especially for scaling businesses that want to keep costs low as they grow.

Feature Set and Flexibility

GMass.co is a robust tool that focuses on mass emailing with features like mail merge, automatic follow-ups, and open tracking. It integrates directly into Gmail, making it convenient for users who want to send campaigns without leaving their email client.

SMTPGhost provides advanced SMTP configurations, custom tracking domains, and email performance analytics. It’s built for users who want more control over their email sending and tracking, providing a more specialized experience for optimizing deliverability and managing large-scale campaigns.

Which is Better? If you need a tool for sending mass emails directly from Gmail, GMass.co is a convenient option. However, if you’re looking for a specialized email management tool with more control over deliverability and tracking, SMTPGhost offers better flexibility and performance optimization.

User Experience

GMass.co integrates directly into Gmail, allowing users to send and track campaigns without needing an external tool. Its browser extension makes it easy to access all features within the Gmail interface, making it ideal for users who are familiar with Gmail’s environment.

SMTPGhost provides a more focused email management experience. Its interface is designed for users managing multiple campaigns, with streamlined settings and reporting features. SMTPGhost’s UI is built for efficiency, making it easier to manage complex email configurations and track campaign performance.

Which is Better? If you prefer working within Gmail and want an extension-based solution, GMass.co is the better choice. For users who need a dedicated email platform with advanced configurations and reporting, SMTPGhost offers a more refined experience.

Deliverability and Email Quality

GMass.co offers basic deliverability features like bounce tracking and reply management. However, it relies on Gmail’s infrastructure, which may limit deliverability options for large-scale campaigns or businesses looking to fine-tune their email sending strategy.

SMTPGhost specializes in optimizing deliverability through advanced SMTP configurations, custom routing options, and fine-tuned email header control. These features help ensure emails reach the inbox and reduce the risk of being marked as spam, making SMTPGhost a more reliable choice for businesses with high deliverability needs.

Which is Better? For businesses focused on achieving higher deliverability and open rates, SMTPGhost’s dedicated infrastructure and advanced configurations provide better support compared to GMass’s limited options.

Final Thoughts: Why Switch to SMTPGhost?

While GMass.co is a powerful tool for users looking to send mass emails directly from Gmail, SMTPGhost’s focus on email deliverability, flexible pricing, and advanced configurations make it a better alternative for businesses prioritizing email outreach and performance.

If your primary goal is to improve email deliverability, gain more control over campaign performance, and reduce costs, SMTPGhost offers the tools and flexibility to help you achieve better results.

Learn More About SMTPGhost

While Gmass offers a broad suite of tools for sales engagement and outreach, SMTP Ghost emerges as a streamlined alternative focused on maximizing the efficiency and deliverability of email campaigns.

It provides a more specialized solution with features like unlimited contact cleaning and automated follow-ups, tailored for users seeking direct integration with Gmail/Google Workspace without the need for extensive sales tools. SMTP Ghost is designed for simplicity and effectiveness in email marketing, making it a compelling choice for those prioritizing email outreach precision

John

“SMTP Ghost is such a joy to use! Still makes me happy every time.”

John
Founder of Digital Vue
Franklin

“I use SMTP Ghost so my customers can easily compare my availability to their own. Making their lives a little easier is a treat I’m happy to pay for.”

Franklin
CS Financial Services
Tracy

“My favorite is the personalized links. SMTP Ghost links feel more natural and save everyone time.”

Mary
Web Interactive - Digital Agency

Gmass is in the business of charging you more.

If your preference leans towards a single price and focused environment for cold email marketing, Gmass might not align with your goals. Gmass is comprehensive but for those specifically seeking a to pay more the same experience in cold email outreach without distractions, SMTP Ghost stands out.

It's tailored for efficiency in email campaigns, emphasizing a clean, user-centric approach. Choosing SMTP Ghost means opting for an environment dedicated to enhancing the email experience for both senders and recipients, prioritizing deliverability and engagement without the clutter

SMTP Ghost is in the business of providing the best end-user experience in both cold emailing and price to use the software.

A fundamentally different cold email experience

Other Cold Emailing Tools

Force to pay for additional email accounts and contacts to reach out too.

The SMTP Ghost Experience

A beautiful, simple price that gives you everything for one simple price

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Unlimited Email Accounts

Add as many email accounts with no per email account fee. Gmail + Google Workspace

Unlimited Sending

Send as many emails as you like. No 200 email limit.

Free Email Warming

Raise your inbox rate and stop landing in spam. We will raise your sender reputation by positively interacting with your emails, every day

Limit emailing frequency

Cap emails sent per day, week, and month.

Unlimited Campaigns & Sequences

Create as many campaigns as you need to keep things organized.

Unlimited Contacts

Uploaded as many contacts as you need for your cold outreach campaigns.

Time zone scheduling

We'll update your time zone for you when you need to send from a different location.

Unlimited List Cleaning

There is no limit on how many contacts you can clean and verify.

Unlimited Team Members

Invite anyone and everyone. No per seat charges.

Email Warming Interface

“SMTP Ghost is better than Hubspot and very good imo. I wrote a sequence 2 months ago that continues to deliver leads”

Peter Rota
Senior Technical SEO Manager

AI Powered Free Email Warming.

With SMTP Ghost, you can warm up an unlimited amount of email accounts without every paying.

With Gmass, every email accounts is another charge.

Email Warming Interface

Scale your outreach with unlimited email accounts.

With SMTP Ghost, you can add an unlimited amount of email accounts to avoid hitting the spam folder.

With Gmass, you have to pay for each addional account costing you a lot of money.

Email Warming Interface

Make personalization a priority.

With SMTP Ghost, you can create personalized campaigns in seconds to make a great impression while also reducing the steps needed to customize an email.

With Gmass, you have to go through the process of having to make sure you have defaults setup.

Email Warming Interface

Instantly manage each accounts sending calendar.

With SMTP Ghost, you can easily setup sending rules for each email account.

Email Warming Interface

Simple Email campaign builder.

With SMTP Ghost, you can quickly make emails to send out with minimal editing in order to increase deliverability.

The email builder in Gmass offers numerous options, which can make the setup process seem confusing and time-consuming.

Email Warming Interface

Switch in 15 minutes or less

You shouldn’t have to feel weird about sending out cold emails and reaching out to leads. Switch to SMTP Ghost and people will be complimenting you on the outreach experience. It’s the cold email tool both you and your recipients will love.

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Mark

“After I switched to SMTP Ghost, people are complimenting my emails! Thanks for making me look good.”

Mark Phillips
AI Founder

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